The skin-care company is now investing a surprising amount of time and capital in projects that affect how people eat—from GMO labeling to promoting regenerative agriculture—putting themselves at the forefront of efforts to build a more sustainable food system.
Lisa Elaine Held is a freelance journalist based in New York City who covers the food system. She focuses on stories that show how what and how people eat intersects with environmental issues, health, culture, and social justice. Her work has been published in various magazines and on many websites, including Civil Eats, Eater, Tasting Table, Cosmopolitan, and Conde Nast Traveller. She has a master’s degree from Columbia University’s Graduate School of Journalism and was formerly an editor at Well+Good.