Businesses that uphold sustainable practices in how they source, produce, and serve or sell food play a crucial role in transforming the food system. Food Tank will regularly feature businesses that are providing food to their customers in environmentally, economically, and socially sustainable ways.
Good Eggs, a locally sourced, organic farm-to-table delivery service, recently raised US$8.5 million in funds from Sequoia Capital. Launching just one year ago in San Francisco’s Bay Area, the start-up is now piloting projects across the U.S. in Brooklyn, NY; Los Angeles, CA; and New Orleans, LA. And the company shows no signs of slowing down. As they declare, their mission is “to grow and sustain local food systems worldwide.”
Founded by Alon Salant and Rob Spiro, Good Eggs allows customers to order food from local farmers and foodmakers directly from their site. The orders are than picked, prepared, and delivered to a drop-off point or straight to the door. The aim is to create a closer connection between producer and consumer, while simultaneously minimizing waste. As Salant told FastCompany, “We’re trying to create a lean, streamlined flow of food that minimizes waste and creates a stronger connection between producers and consumers”.
Good Eggs stocks local sustainable food in order to provide the best tasting food.
Eating locally also means eating seasonally – a far more nutritious and tastier way to eat. Good Eggs reiterates, “Local food is fresher when it gets to you so, naturally, it tastes better. Just-harvested fruits and vegetables are more nutritious, since they don’t hang around for days on a truck while their nutrients deteriorate.”
Good Eggs gives consumers the chance to reconnect to their food sources, allowing people to become more knowledgeable about the land and what is in season. According to the company, “When we know our farmers, eat what grows near us, and taste the variations of the seasons, we are reminded and awed by one simple fact: that we live in direct connection to, and by virtue of, the natural world.”